Technology / 25/06/2013
Faurecia launches dWorks think tank to invent future automotive seating systems
Situated in Munich, Germany, dWorks brings together a team of designers, engineers and marketers, working in an open and independent environment, to help invent automotive seats of the future.
“Our intent with dWorks is to have our team of people interact with the large, vibrant ecosystem of universities, institutes, technology companies and startups around Munich to develop seating ideas that will be implemented five to 10 years down the road, ” said Dr. Olaf Biedermann, Director Innovation Europe, Faurecia Automotive Seating.
Munich was chosen as the site for dWorks because of its central European location that is close to several key German car makers, numerous technology companies, the German Silicon Valley Accelerator and a number of prominent universities.
The dWorks organization is the latest in a series of Faurecia think tanks—collectively known as the global xWorks network—following on the establishment of WestWorks in Holland, Michigan, in 2006 and EastWorks in Shanghai in 2011, as well as an xWorks outpost in Palo Alto, Calif., where collaboration is moving forward with Silicon Valley technology startup partners. xWorks regroups some of Faurecia’s most forward-thinking specialists worldwide.
The xWorks offices, which engage in open innovation, global trend analysis and market research, support the nine dedicated Faurecia Automotive Seating research and development sites across North and South America, Europe and Asia.
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