Faurecia & Perceived quality
First impressions last
The interior of the Renault Laguna
Perceived quality is something consumers sense on their initial contact with a vehicle, both from the outside and on the inside. It is one of the main factors triggering the decision to purchase a vehicle.
Appearance, harmony, choice of materials and ergonomics are among the most important ingredients. So too is “fit and finish”, which provides flawless continuity between parts and surfaces and immediately appeals to vehicle users.
Since this is an area that hinges on overall impressions, Faurecia adopts a global approach to perceived quality, with multi-disciplinary experts focusing on the vehicle interior as a whole before examining its separate components. In-depth research is carried out on both interior and exterior modules.
The aim is to ensure that the initial positive impression lasts throughout the first drive and subsequent use of the vehicle.
| Fit 'n finish | mEasy | Injection molding |
