| |
The importance of Perceived quality
Perceived Quality is a key issue for Faurecia,
being an essential factor for motorists and automakers alike. In response,
the Group has developed and introduced a precise, rigorous system to address
this challenge.
In-car well-being has become a major issue
for motorists. This highly subjective matter is clearly a decisive factor
in the buying process. Faurecia has developed specific methodology for
analyzing Perceived Quality, which is now a key subject for research and
innovation. Faurecia’s Design department, consisting of 40 people based
in France, Germany and the USA, has devised this method based on an approach
called TALC (Touch, Appearance, Light and Color). The results of this
evaluation, which focuses on each product in turn and includes 40 questions,
are fed into a database that covers all vehicle segments and is used to
harmonize the entire vehicle interior. Faurecia’s most recent applications have led to new ambient lighting, the use of translucent materials, fine wood veneers or timber fibers, and even the more elaborate integration of controls and functions. For instrument panels, Faurecia also designs new skins providing exceptional feel and excellent grain quality. This also applies to patterned and printed fabrics that offer a unique tactile finish. The balance and precise adjustment of vehicle front ends are also the subject of close scrutiny. This method not only provides the
Group with direction for its innovations but also enables it to set quantified
objectives right from the program acquisition phase.
The method also provides a means to select
materials and determine the surface treatments and technologies to be
used to achieve overall harmony in the interior of the vehicle.
More information
|
|
|
